Forget cars, the business model is high tech automotive innovation
Love child of a minivan and a Gremlin.
If the Fiat-Chrysler media presentation is anything to judge by, the major automaker offensive at CES will be long on flashy concepts, disappointingly short on actual products but interesting from a business innovation perspective. The event featured a mock up a concept car that’s “designed by millennials for millennials”, along with the four millennials who are apparently responsible for it. They did some decidedly old school gushing over the car – called the Chrysler Portal – before wrapping up with a group hug.… More